Live Event Coverage
Why It’s Important
Live event coverage on our social media platforms showcases real-time campus life, capturing events and the engaging atmosphere within the TCU community. It not only keeps current students and parents informed but also extends a warm invitation to our prospective students.
What Did Social Do?
-Photo
-Video/Vertical video – TikTok/Reels
-Live coverage on stories
-Takeovers from students
Events on Campus
Weekly on Instagram/Facebook stories, we reveal “This Week,” a curated number of graphics I design of campus events happening. It is then saved into our profile highlights and is refreshed after every period. Elevating accessibility, we include the link to the calendar invites and tag the appropriate pages.
Events on campus are mostly attended by our social team or interns to capture live stories, photos or videos. We also organize student takeovers, especially when they are actively participating or are involved in an event. A few examples of stories or takeovers I’ve organized are below.
Creations by Mya 